FINALLY! You've achieved your dream blonde and want to maintain it properly so as not to waste all your hairdresser's efforts? Now is where we come in.

MOISTURIZING SHAMPOO & CONDITIONER

Maintaining the shine of your blonde starts with a good shampoo & conditioner duo , adapted to your hair. We are talking here about products that will prevent the fading of your color while moisturizing your hair.

Here are some of our favorites:

PURPLE/ BLUE SHAMPOO

Once a week, to prevent or eliminate yellow, golden or copper tones in your blonde hair, use a pigmented neutralizing shampoo , also commonly called a “ Blue Shampoo ”. Leave it on for a few minutes*, according to the recommendations on the product.

Here are some of our favorites:

*Make sure to (always!) keep an eye on the progress of your hair while the shampoo is in place so as not to pigment it purple/blue or too silver.

MOISTURIZING MASK

Finally, we recommend treating and moisturizing your blonde hair deeply once a week. Blonde hair is dehydrated and weakened hair. By maintaining its moisture level, we will prevent the color from fading.

Here are some of our favorites:

There are several other complementary products that can be added to your hair routine to maintain a vibrant polar blonde, but with this base, you can't go wrong.

The moral of the story is, blonde hair is beautiful, but it takes time and love to keep it looking beautiful and healthy.